Análisis del impacto de las Fintech en la inclusión financiera, la eficiencia del mercado y la innovación financiera
DOI:
https://doi.org/10.21919/remef.v21i2.1043Keywords:
financial innovation, Fintech, financial regulationAbstract
Analysis of the impact of FinTech on financial inclusion, market efficiency, and financial innovation
The objective of this research is to analyze the effect of technological innovation announcements by financial entities on capital market valuation in Colombia between 2013 and 2023. A quantitative methodology was applied, based on the event study approach, which included the calculation of abnormal returns (AR), cumulative abnormal returns (CAR), t-tests for statistical significance, and machine learning models for prediction and sensitivity analysis. The results show that Fintech Companies and Tech-Driven Insurers generate positive and statistically significant market impacts, with an average CAR of 0.94%, compared to 0.18% for traditional entities. It is recommended that financial system actors identify strategic technological opportunities that create economic value according to their institutional profile. Among the limitations is the focus on public events and quantitative data. The originality of the study lies in integrating econometric techniques and artificial intelligence to evaluate financial innovation in an emerging market. It is concluded that digital transformation enhances market valuation and may contribute to strengthening access to financial services.
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